Essay Essay Example for Free

Essay Essay There are many things in our life that we can compare and contrast to one another, but one subject that stands out to me would be the differences between male and female friends. We all have friends that are male and female in our life. Although, we do not really notice it sometimes but there are many similarities and differences between having male and female friends. Therefore, in this paper I will be explaining the similarities and differences in having male and female friends. When talking about female friends, most people think about emotions. Female friends love to talk to each other about emotions, which draws them closer as friends. They talk about the deepest problems and never hold back how they feel to one another. Female friends will also show physical contact by hugging one another and kissing each other’s cheek. They also are more comfortable around each other. For example, females are not scared to change clothes around each other and tell each other how they are really feeling. Although, having a female friend is more capable to put drama in our life. Drama is something most girls strive for; they love to have a lot of drama in their life. This addiction for females can cause a lot of problems for themselves as well as their closest friends. Having a female friend can also be an advantage for other females because; they will let their friends borrow each other’s items. Therefore, if someone needs a new dress for a party they can j ust look into their friends closet and simply take it for the night. Female friends are good to have although male friends are completely different than the female friends in our life. Although when we talk about male friends, most people think loyalty. Unlike female friends male friends do not like to talk about emotions. Males like to talk about other things as in, basketball games, different girls they think are cute, or how life is going in general. Male friends also do not show physical contact like female friends do. Male friends do not like to  usually hug or touch their female or male friends unless it is their significant other. They also do not hide anything; they will tell us the truth no matter how bad it will hurt us. Unlike female friends they do not like nor carry drama. Male friends do not like drama at all, they stand as far away as possible from it. The advantage of having a male friend is they do not strive for drama like females, so we will not be pulled into their problems. Also unlike female friends, males do not let other friends borrow their clothes, they rarely let anyone touch or wear their clothes but themselves. These many differences between male and female friends that I have mentioned also have similarities. No matter how many differences male and female friends have, there are also many similarities. Having both male and female friends give us many options on who we can go and talk to about anything. No matter if they are a female or male friend, we know that they will always be here to protect us and listen to every problem we have. Both types of friends also make us feel wanted and loved. Even if we are having a bad day we have both genders of friends to cheer us up not matter the circumstances. In conclusion, female and male friends are similar and different in many ways. We need to be friends with both female and male to make a good balance in our friendships. No matter how much female or male friends we have they all benefit us in many ways. Although, there are many differences in the gender of friends, they are always here for us no matter the differences or similarities.

Evolution, God and Society :: essays research papers

The Island of Dr. Moreau Evolution, God and Society   Ã‚  Ã‚  Ã‚  Ã‚  In the book The Island of Dr. Moreau by H.G. Wells, we see a microcosm in which Evolution, God and the society are all represented by something strange. First, Dr. Moreau is playing the role of God. Dr. Moreau is an educated man trying to prove that he can turn an animal into a human form, so that the animal will forget all of its animal instincts and become more and more human. After Moreau created these beast men, he then controlled them through fear. The fear was of pain. The house of pain was were the creatures were created and they all remember the pain and therefore associate Dr. Moreau with pain so they do not have to go back.   Ã‚  Ã‚  Ã‚  Ã‚  Montgomery played the part of an ignorant assistant. Montgomery was not a stupid man, but he was torn between good and bad, right and wrong, and friendships. I think he tried to play the part of the massager or the son, but he did not agree with what Moreau was doing to the animals. The Creatures did not respect him the same as Moreau because he had not caused them any physical pain. Montgomery fit in and got along with the beast people more than Moreau did. If he would have stood up to Moreau and made the experiments stop, he then could have been an angle, or a godlier figure. The only thing that kept Montgomery from going crazy was all the alcohol that made his mental pain go num.   Ã‚  Ã‚  Ã‚  Ã‚  Then we have Prendick, the voice of reason. Poor Prendick came to the island after being stranded out at see on his little boat. He thought he was going to die, and his friends and family back at home probably thought he was also dead. But, he was saved by a large boat that Montgomery and normal animals were using to get back to the island. When Prendick steps off the boat onto the island, he can not even begin to understand what creatures are lurking around, some even helping to unload the boat and speaking like humans. Within the first week of being on the island, he knew something was wrong and needed to be done. Prendick thought that Dr. Moreau was turning humans into animals. This in his eyes was wrong and he was ready to do something about it.

Two Themes Report

Personality Deferent people have deferent personality. As we can't find two pieces of leaves are the same In the world. And these personality or character will direct Influence the career selection in the further. In my opinion, some parts of personality were decided by nature, but some was not. But we have to know, In the formation of character, acquired factors also play an Important role. For example conscientiousness may effected by nurture. According to self-assessment, I found that I am tending an extroversion and conscientiousness In my personality.I found that the formation of my character has positive relationship with my education background. As structure autobiography shows that I finished high school In China. Extroversion and conscientiousness of people was easier to success in strong competitive environment. Moreover, as this character, I was more focus on expression. And I hope that I can become the center of attention in the workplace. That cause me get high score of exhibition and leadership in Work Value Inventory. Theme two: Behavior In my opinion, behaviors like a mirror that can direct reflect self-thinking.And behaviors also can reflect self-requirement and locus of control in our life. When I was child, I found that I was really like to watch the talk show on TV, and I really enjoy the people who share the success experiences for their life. This hobby lead me know that success cannot without self-effort. According to my task of Locus of Control, I found that I was believed internal locus control â€Å"which the person believes they can control their life (Rooter, 1996). † Furthermore, this self- requirement in somewhat ways influences my life. I prefer to make a good impression for everyone, and voiding being evaluated unfavorable.That has direct reflected on my score of Fear of Negative Evaluation. By GHz-Hyaline Different people have different personality. As we can't find two pieces of leaves are the same in the world. And thes e personality or character will direct influence the by nature, but some was not. But we have to know, in the formation of character, acquired factors also play an important role. For example conscientiousness may extroversion and conscientiousness in my personality. I found that the formation of autobiography shows that I finished high school in China.

The Boundaries Of Childhood Amnesia Essay - 1629 Words

Understanding the boundaries of childhood amnesia has become a large discussion among researchers. Over the years, researchers have developed multiple theories of the boundaries of childhood amnesia for adults, adolescents, and as well for children by using different methodology of measurement (Usher Neisser, 1993; Eacott Crawley, 1998; Macdonald et al., 2000; Peterson et al., 2000; Tusin and Hayne 2010; Wang Peterson, 2014 2016). Childhood amnesia occurs when adults are unable to recall memories from their childhood. Although, this definition is still up for debate on whether or not childhood amnesia only occurs for adults, a specific gender, specific cross-cultural difference, or if the boundaries fluctuate over development (Macdonald et al., 2000; Peterson et al., 2000; Wang Peterson, 2014). While there are still many variables researcher’s must consider when studying childhood amnesia, there is a common theme that arises throughout the research. Researchers are intrig ued in the boundaries of childhood amnesia and how using different methods provides different might alter the perspectives and outcomes for how long childhood amnesia lasts after birth (Usher Neisser, 1993; Eacott Crawley, 1998; Macdonald et al., 2000; Peterson et al., 2000; Tusin and Hayne 2010; Wang Peterson, 2014 2016). This literacy research review will discuss how the finding within each research method of measurement changes perspectives on how long childhood amnesia last afterShow MoreRelatedMultiple Personality Disorder ( Mpd )1498 Words   |  6 PagesDiagnostic and Statistical Manual of Mental Disorders, fourth edition (DSM-IV). Followed by the rate of high prevalence in females and various cultures. However, one of the compelling etiology of understanding is the severity of trauma induced in childhood. Where the individual starts creating a coping mechanism by detaching themselves of the trauma. Which is a key aspect towards the posttraumatic model (PTM), of understa nding the repetitiveness of physical, emotional or/and sexual abuse and severeRead MoreHow Does Dissociative Identity Disorder?872 Words   |  4 Pagesmajority. Women are more prone to being diagnosed with Dissociative Disorders due to terrible childhood memories, unfortunate sexual assault, and have been downgraded for decades. Childhood memories are the root of our personalities. If one has had a relatively good childhood, people can see them as a happier person, always smiling and staying as positive as possible. For those who don’t usually have a good childhood are usually your bullies, rude, provocative people who usually have a negative attitudeRead MoreSymptoms And Symptoms Of A Personality Disorder2317 Words   |  10 Pagespeople, including child-like behaviour †¢ being unsure of the boundaries between yourself and others †¢ feeling like a stranger to yourself †¢ being confused about your sexuality or gender †¢ feeling like there are different people inside you †¢ referring to yourself as ‘we’ Dissociative disorders usually develop as a way of dealing with trauma.The causes of dissociative disorders are compound. Studies show that a history of trauma, usually childhood abuse, is almost always the case for people who have moderateRead MoreThe Three Theore tical Components Of Long Term Memory2314 Words   |  10 PagesPOLLYANNA PATRIOTA DE ALMEIDA What are the three theoretical components of long term memory? For each component, describe a related clinical case of amnesia. Beyond the short intervals covered by sensory and working memories, the possible subdivisions of long-term memory have been controversial. However, the distinction between explicit and implicit memory has been generally incorporated into the accepted conceptual anatomy of memory researchers. Explicit memories are those for which the individualRead MoreSexual Abuse And Its Effect On Children Essay2449 Words   |  10 Pagesand their family. â€Å"There is increasing documentation that a child and adolescent victims of sexual abuse and their non-offending parents and siblings are in need of mental health services† (Putnam, 2003). Majority of sexual abuse occurs during childhood; however, incest is the most common form of sexual abuse. The counselor must understand that child sexual abuse goes beyond touching and must be aware there is many forms of sexual abuse to a child. The perpetrator can exploit a child by assaultingRead MorePiaget2552 Words   |  11 Pagesenvironment in accordance with one’s cognitive structure is called assimilation, which refers to a kind of matching between the cognitive structure and the physical environment. (Olson amp; Hergenhahn, 2009) The cognitive structure that exists sets boundaries on what can be assimilated, when the cognitive structure changes, the child can assimilate different aspects of his/ her physical environment. If assimilation were the only cognitive process there wouldn’t be any intellectual growth. The organismRead MoreThe Effects Of Sexual Abuse On Children Essay1954 Words   |  8 Pages Introduction Of the many problems faced by children and adolescents, few provoke such moral outrage as childhood sexual abuse. Many times, as on the television show â€Å"To Catch a Predator†, such abuse can be inflicted by strangers who may gradually become familiar with the child online. Sadly, however, often times the perpetrator of sexual abuse on children is someone much more familiar to the child- someone the child may even love. Sexual abuse can be hard to define becauseRead MoreAutism, Multiple Personality Disorder and Socializing Essay1953 Words   |  8 Pagesthe abusive situation. This is when the child makes up a personality to take control of the mind and body. During abuse, usually there is a personality for every emotion and feeling when the abuse is taking place. Symptoms of the disease include: amnesia, hallucinations, depression, and suicidal thoughts, and tendencies, and there can be anywhere from two to over a hundred different personalities. Usually each personality will fall into one of the following categories: host, core, child, teenagerRead MoreGlobal Environmental Degradation – Problems and Solutions2585 Words   |  11 PagesDeforestation promotes floods and landslides because the natural buffers of the forests no longer absorb the rainfall they used to. Even the spread of human habitation increases the likelihood of the loss of property and life in natural disasters. So, the boundary between natural disasters and technological catastrophes is more blurred than before. A. Natural disasters (e.g., floods, hurricanes, storms caused by natural processes) 1. Usually unpredictable (though there may be some short-term warnings), uncontrollableRead MoreThe New Millennium Response And The Internet2205 Words   |  9 Pagesaccustomed to the digital age. Lacking minimal understanding creates a boundary between themselves and their child, because their form of social interaction is differently formed. (O’Keefe and Clarke-Pearson) Contrasting between social media and actual social gatherings, is it difficult to relate and understand each other. The way in which children are raised is also varying, because websites such as YouTube are becoming as central to childhood as the drive-in movies were for growing up in the 80s. (Rundle

The Year Program An Important Role For Helping People...

Barack Obama says â€Å"community colleges play an important role in helping people transition between careers by providing the retooling they need to take on a new career†. Junior year of high school is where students starts to think, and prepare for college. There’re some students that are well prepared, and knows exactly what career path to take. Also, there’s those students that are set to go to their dream school, but there’re also those students who struggles until they reach college school still trying to figure out what they want to do in the future. Although the 2-year program and the 4-year program both offer degrees, the amount of benefits that the student can obtain have a significant difference. Compare to the 4-year program 2-year program is more flexible in admission, tuition fee is a lot cheaper, and has distinct types of degrees to offer. Primary 2-year program have an easier admission than the 4-year program. Getting in a 2-year program school is easy by just taking an exam to determine the placement of the student. For example, depending on the students ACT score they have a choice whether to take the entrance exam, or use their ACT score to distinguish their education level. It helps students that needs relearning to reeducate themselves, and give them time to improve themselves. Students that decided to attend a 2-year program gives them the advantage to improve, and prepare themselves for their future career. Certain students are placed in higher level,Show MoreRelatedNursing Essay41677 Words   |  167 PagesNational Academy of Engineering, and the Institute of Medicine. The members of the committee responsible for the report were chosen for their special competences and with regard for appropriate balance. This study was supported by Contract No. 65815 between the National Academy of Sciences and the Robert Wo od Johnson Foundation. 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Career aspirations Jason Kreuziger Anonymous James Reinhart Jemine Rewane Anonymous Apar Kothari Anonymous Anonymous Stephen Cravens Anne Morriss 63 66 69 72 75 78 81 84 87 90 iV. typical day Anonymous Jay Glaubach Lexie Hallen Benoit...Olivier BoureauRead MoreDeveloping Management Skills404131 Words   |  1617 PagesSupplement C Conducting Meetings 651 Appendix I Glossary 673 Appendix II References 683 Name Index 705 Subject Index 709 Combined Index 713 iii This page intentionally left blank CONTENTS Preface xvii INTRODUCTION 1 3 THE CRITICAL ROLE OF MANAGEMENT SKILLS The Importance of Competent Managers 6 The Skills of Effective Managers 7 Essential Management Skills 8 What Are Management Skills? 9 Improving Management Skills 12 An Approach to Skill Development 13 Leadership and ManagementRead MoreProject Managment Case Studies214937 Words   |  860 Pageswhat went wrong, and what recommendations should be made to prevent these problems from reoccurring in the future. The use of cases studies is applicable both to undergraduate and graduate level project management courses, as well as to training programs in preparation to pass the exam to become a Certified Project Management Professional ( P M P ~ administered by ) the Project Management Institute. Situations are smaller case studies and usually focus on one or two specific points that need to beRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Impor tant Change.163893 Words   |  656 PagesGabrielle Hecht and Paul N. Edwards 271 8 A Century of Environmental Transitions †¢ Richard P. Tucker 315 About the Contributors †¢ 343 _ IN TR OD UC TIO N Michael Adas B y any of the customary measures we deploy to demarcate historical epochs, the twentieth century does not appear to be a very coherent unit. The beginnings and ends of what we choose to call centuries are almost invariably years of little significance. But there is little agreement over when the twentiethRead MoreStrategy Safari by Mintzberg71628 Words   |  287 PagesM564 1998 658.4 012—dc21 98-9694 CIP ISBN 0-684 -84743-4 (hardcover) There are some people who begin the Zoo at the beginning, called WAYIN, and walk as quickly as they can past every cage until they come to the one called WAYOUT, but the nicest people go straight to the animal they love the most, and stay there. —A. A. Milne, in the Introduction to Winnie-The-Pooh We dedicate this book to such people who are more interested in open fields than closed cages. CONTENTS Embarkation 1Read MoreNokias Human Resources System144007 Words   |  577 Pagesthe Securities and Exchange Commission on March 11, 2011. 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The third section is where we describe briefly what you can expect to occur during in-class case discussions. As this description shows, the relationship and interactions between instructors and active learners/students during case discussions are different than they are during lectures. In the final section, we Introduction Preparing an effective case analysis present a moderately structured framework that we believe

Group Nutrition Training For Mothers - 1984 Words

Group Nutrition Training for Mothers in Timor-Leste (Community Development Education Activity). In Timor-Leste there are many cases of child and maternal mortality and high malnutrition because mothers lack knowledge about health issues and the benefits of heath intervention (World Food Programme, 2014). Timor-Leste has a higher prevalence of malnourished children than other countries in Asia (OXFAM Australia, 2014). In Timor-Leste children are mainly vulnerable, there are 47% of children under the age of five suffer from chronic malnutrition (OXFAM Australia, 2014). Malnutrition weakens the immune system and can lead to a heightened risk of illness and disease (OXFAM Australia, 2014). With all of these child and mother health issues Timor-Leste, there is a need to have special health education groups for providing training to mothers about nutrition in Timor-Leste. Malnutrition is not only about food. 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It gave me a chance to interact with age groups ranging from neonates to adolescents, each with their own unique set of conditions. I vividly remember an eight-year-old who was admitted to the pediatric service with congestive heart failure. During my first interview with her, she was very scared and shy. Upon further discussions with her mother, I realized that she associated my white lab coat with injections and pain. The next time I met the

Decision Making Process in Statistical Data Analysis

Question: Discuss about the Decision Making Process in Statistical Data Analysis. Answer: Introduction: Consumers are individuals who are often targeted by marketers to promote their business. Consumers needs often vary depending on the quality of services offered to them, price, demography, and satisfaction. Due to the many demands from consumers, marketers often face a challenge of modifying their products to suit consumers demands (Christopher 2016). Most marketers' greatest desires are consistently geared towards learning the consumer minds. Marketers often want to learn or have knowledge of criteria that consumers often use in the decision-making process. The desire among marketers on an understanding of consumer decision-making process has globally attracted the attention of researcher within the marketing field to conduct research on consumer decision-making process (Oliver 2014). The researchers came up with different steps which were further merged into the following five steps. The five steps that are aimed towards consumer decision-making process include problem recognition, the search process, alternative evaluation process, and selection stage and decision evaluation stage (Kotler et al. 2015). Problem Recognition Problem recognition stage is a stage whereby the consumers often identify an issue that they need to solve or take action so as to end the point. Problem recognition steps recognize that during this juncture the consumers are often in demand for a product and are seeking for various open avenues in which they can find the products they need. Some consumers often result into doing window shopping's, searching for products they desire online, from magazines or even through consultation with friends aware of their needs. During this stage, more than three-quarters (3/4) of consumers usually feel uncomfortable until they solve the problem (Maine, Soh and Dos 2015). The marketer role during the problem recognition process is to determine specific geographical locations where their products are on demand then take advantage of the growing opportunity to advertise their products through different channels of the business marketing process Search process The search process is a situation whereby consumers who are in need of certain products that they feel will satisfy their needs takes an action of searching for the products. There are different methods that consumers can use to search for a product's. Example of a search process that can be used for locating a product is the digital method. The digital method of searching for products is an internet based process product search where the consumer uses the search optimization engine to find products they want (Brian 2015).The manual method, on the other hand, is the processes where consumers personally do research on the products they want by visiting various shops or by inquiring from their friends. The main advantage of a standard product is consumers can see the physical condition of the product they want to purchase thus making it easier for a consumer to make their decisions (Ferrell and Fraedrich 2015). Another advantage of manual search relies on inquiries from family and frie nds. Through investigations, consumers will be able to get better recommendations on locations where they can get their desired products. Evaluation alternatives An assessment option regularly occurs after a purchaser has identified the products he/she wishes to buy (Jrvstrand, Larsson and Sundstrm 2016). During an evaluation process, the consumers are usually in the search approach of the best product in the market. Consumer choice on best products is always influenced by several factors. Such factors include price, quantity and quality, mode of delivery if it's an online transaction and the customer service accorded to them. Customers are also associated with a tendency of reading reviews of the products from other clients who have purchased the product before. From the reviews; the customers will be able to compare prices, and quality of the service offered by a given organization then can purchase products they desire. For example; through an online review of a particular product, customers can come up with decisions on the best place to satisfy their customer needs. Selection process After adding up all the approaches for the decision made by customers, the customers is now able to decide on the product they wish to purchase and on the location of the product. The selection process requires clients to take risks of the products they want to buy. Another selection process requirement is that the consumers should be explicit on products they want to purchase. During the selection process, most of the clients usually have prior experience of the particular product thus making it easier for them to purchase their desired products quickly. Decision evaluation Decision evaluation is more often than not based on the consumers view on the products (Atkinson and Rosenthal 2014). For instance, the consumer often looks into issues like whether the purchased product satisfies customer needs, whether it is below or above customers expectations. This implies that the product manufacturers to use entrepreneurial tactics so as to attract more customers. The objective of most marketers is not often based on a one-time client but rather a full-time customer. Bad experiences on a company review may change consumer views of the product. Analyzing Whether the Consumer Decisions are Accurate Representations of Accurate Decision Making Decision-making processes are not just about influencing decision makers to solve their problems, but it is also concerned about transparency and accuracy. An appropriately made decision can help individuals improve on experts precision and the clarity of the important choices (Hogarth and Soyer 2015). A good decision-making process is determined by factors such as consistency, transparency, adaptability, improvement and accuracy (Shaik and Abdul-Kader 2014). The factors determining decision-making process are interrelated to each other. The accuracy of a decision pattern is influenced by transparency, consistency, adaptability and improvement or developments. Transparency, inaccurate decision-making process, is achieved when an observer or someone not involved in the decision process can readily recognize how an individual settled for a decision (Ho 2015). Attaining consistency in an accurate decision-making process directly implies that the person involved in a decision-making process can make similar choices given the same information. For instance, in marketing, a consumer consistency can be traced when consumers are unique to a given product despite the existence of other products related to the products. Accuracy in decision-making process requires development and improvements due to the modern changing technological times caused as a result of globalization (Kerzner 2013). A decision is declared accurate if it keeps on improving and not stagnant for an extended period. An accurate decision should be adaptable; this means that the decisions can be adjusted so as to fit into the required changing policies (Miller and Olshavsky 2016). The five steps of the consumer decision-making process can be linked to accuracy in the following ways; The first step of consumer decision, Problem recognition, is an accurate representation of actual decision making as problems identified are dependent on the situation, and therefore decisions are made depending on the situation at hand. During a problem recognition process, it is easy to attain transparency as clients are desperate and uncomfortable until they get solutions to their problems. The step can, therefore, be classified as an accurate representation for a reasonable decision making processing since transparency is part of the model that provides an accurate decision-making process. The second step of consumer decision-making process is the search process. The search process is reliant on adaptability and improvement. Adaptability and improvement in a search process are evident when a consumer uses a search engine to look for an individual product. The search engines like Google often provide information pertaining particular product from the current to past details (Yadav and Pavlou 2014). The third step of consumer decision-making process is the evaluation alternative. The assessment option is often concerned with a consumer looking for alternative information regarding a product and choosing from the best. The evaluation process may be accurate when the consumer uses the experience of their friends and family when they want to purchase a product. This is because friends are family are likely to refer people related to them to marketers who offered them the quality product. The reference from family and friends is a consistency approach as they can choose the same product over and over again. The fourth step of a consumer decision-making process is the selection process. The selection process is an adequate representation of consumer accurate decision making as the consumer has the freewill right to choose a product of interest. During the selection process, the consumer makes their choices based on the product price, customer service and the quality and quantity of the product in appropriate cases. Another reason why the selection process is perceived to be consumers accurate representation of actual decision making is that the consumer can select and buy a product depending on the price they have and on the quality he/she desires. The fifth process of consumer decision making step is the decision evaluation stage. During this stage, the consumer often evaluates a product based on the benefits or problems it has caused them (Blut, Beatty, Evanschitzky and Brock 2014). The decision evaluation step is an accurate representation of consumers decision making as the consumers give information depending on the product efficiency to them. Information obtained from consumers during the decision evaluation step is of much significance to the marketers as they able to use such information to improve the quality of their products which will, in turn, lead to an increasing product demand desire and improved status of the products earned income. The internet is often used as a search engine optimizer, evaluation alternative and selection process: The internet is the most common tool used by consumer to search for products and fulfill their consumer needs. Consumers use the internet in three ways, one way of using the internet is while searching for products they wish to purchase, and the second way is during evaluation alternatives when consumer tends to look for reviews from the internet before making decisions on whether or not to purchase the product. The third way is during a selection process where consumer uses the internet to look for best market product and as a tool aided towards helping them select the best product. Critique of the Example Used One advantage that the web marketing has over other marketing methods is its capacity of providing different options and review from clients which will determine whether a product should be purchased or not (Johnston Marshall 2016). The online evaluation process can either be accurate or inaccurate depending on the consumer evaluation approach. For example, during an evaluation process, especially if an evaluation is made online, the consumer may not find accurate details concerning the product. This is because some marketers never post an actual image of what they offer online. Most consumers have reported being surprised when online products are delivered to them as the products are always different from what they book online (Shapiro and Varian). The internet despite being a global mechanism that is aimed at uniting all consumers in the world may be difficult to access. For example; some parts of the world dont have good internet connectivity and therefore resulting into poor networking connections. Consumers in underdeveloped and developing countries are mostly pruned to internet connectivity network problems (Sweeney, J.C. and Soutar 2011). The internet may be an expensive search tool for consumers who may not be able to pay for the internet costs thereby making it difficult for some consumers to access relevant information via the internet. During the search and review of possible alternatives in the internet, consumers may fall victims and scams that are always found on the internet (Henderson 2014) .Some people often posting themselves as marketers in the internet are often not legit. They may con consumers into sending money so as to get the products delivered to them. Only for consumers to realize after sending money that they have been conned. Consumers are often advised not to send money on online purchase platforms before products are delivered to them. Consumer should also be careful about the information they leave on the computers especially when one is used to access information through the cyber. Over the years, the world has experienced a higher number of individuals opting to market their products online. This has promoted product marketing thus enabling consumers and marketers to easily link without so much hustles. Consumers are able to sort all their decision making processes on the internet without having to physically move from one place to another. The internet, despite the few challenges it has still proves to be the leading consumer step to decision making process. Conclusion Consumers' behavior varies depending on the market trends and the consumer needs. The accuracy of a consumer decision is influenced by transparency, consistency, adaptability and improvements made on the products. Marketers who are consistent and flexible in improving their product earn the trust of more consumers as compared to marketers who are stagnant in the same product delivery over an extended period. A consumer decision affects both the consumer and marketers. A safe and appropriate consumer decision will assist a consumer to get quality goods and in turn boost or promote a marketer's brand. While poor consumer decision making may affect a marketer brand even if it is of high quality due to consumer assumptions that may add a negative review to a marketer products. References Atkinson, L. and Rosenthal, S., 2014. Green sells Signaling: the influence of eco-label source, argument specificity, and product involvement on consumer trust. Journal of Advertising, 43(1), pp.33-45 Blut, M., Beatty, S.E., Evanschitzky, H., and Brock, C., 2014. 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